Influencer Business Plan

$749 or 3 monthly payments of $275

Influencer Business Plan - June 2022

Closed
Course

June semester starts Sunday, June 19th!

"The course to end all courses." - @lindsaysilb

You might be asking yourself how do I?

Grow on social without paying for followers?

Make money through brand partnerships?

Make money without doing brand partnerships?

Find the right person to pitch at a brand?

Convince brands to pay me instead of offering free product?

Convince brands to stop lowballing me and pay me my full rate?

Get the same number of followers/brand deals/press mentions as X influencer?

Land an agent/manager/publicist?

Prove to my family and friends that being an influencer is a real job?

Save enough to quit my job and become a full-time influencer?

These are all great questions, but to be a Professional Influencer you need a way of thinking.

A way of putting it all together. A framework.

You need to orient yourself around the big picture. Around what matters most.

Let's Break Down The Course Shall We? We Shall...

MODULE 1 - BRAND IDENTITY

Determine your mission as an influencer, tone of voice, and target demographic down to the smallest details.

MODULE 2 - EXPERTISE

Identify the skills and credentials that make you an expert in your niche. Write killer social summaries, bios, and partnership pages. Compose an impressive portfolio even if you've never done a campaign before.

MODULE 3 - SOCIAL AUDIENCE

Create social media channels that provide value. Generate shareable content that will bring audiences to you. Decide if a paid ad strategy is the right way to grow your audience.

MODULE 4 - CONTENT STRATEGY

Choose a theme/template that has a great UX. Create a content strategy for your blog. Design a newsletter your audience will gladly open.

MODULE 5 - SEO

Learn the best strategies for Search Engine Optimization. Start using Pinterest to drive traffic to your blog. Discover how Google trends can drive your content calendar.

MODULE 6 - BLOG MONETIZATION

Optimize your blog for a user shopping experience. Generate revenue through rewardStyle and Shopstyle Collective. Learn the best strategies for gaining acceptance to an ad platform like Mediavine.

MODULE 7 - MEDIA KITS & PR

Design an effective media kit for brands, press, and event bookers. Pitch podcast hosts and members of the media. Land speaking gigs at conferences and industry events. Barter with hotels and lifestyle brands to cultivate your image.

MODULE 8 - PITCHING & FEES

Create pitch letters to land campaigns with your favorite brands. Learn EXACTLY how much to charge and what packages to offer. Negotiate with confidence and redline contracts like a pro.

MODULE 9 - EXPANSION

Find a manager, agent, and other team members. Register your LLC and run your brand like a business. Create and promote products and services that have YOUR name on them.

Brittany Hennessy

Meet your instructor...

Brittany Hennessy has been called the Influencer Whisperer and the Fairy Godmother of Influencer Marketing.

She's the author of INFLUENCER: Building Your Personal Brand In The Age Of Social Media and the head of creator relations at Collective Voice (formerly ShopStyle Collective.)

Brittany wrote INFLUENCER while building the influencer team at Hearst Magazines and booking influencers for Seventeen, Cosmopolitan, Marie Claire, Elle, Harper’s Bazaar, Esquire, Women’s Health, Redbook, and more (2018).

Before that it was Travel Channel, Food Network, Lifetime, and Spike TV (2015).

And before that she was an influencer for The Gap, Svedka, Popchip, Vaseline, and Nivea where she was the North America Ambassador and got to hang out with Rihanna on a cruise ship in Germany. (2007).

She's been in this business for a long time and Influencers are her people.

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Take advantage of our risk-free money back guarantee.

Your purchase of the Influencer Business Plan™ Signature Course comes with a 14-day money-back Guarantee.

If you do not feel the course has met your expectations, for any reason, we’ll refund the money you’ve paid, provided you’ve completed all assignments from the first 14 days.

Assignments from the first 14 days include joining the course channel, all of the reading lessons, video lessons, and worksheets. Completion is verified with Mighty Networks.